All industries
E-commerce

Control your e-commerce — without the chaos

Easylim helps efficiently manage orders, clients, marketing, and analytics — all in one tool.

Built for

  • Online stores
  • D2C brands
  • Marketplaces
  • E-com marketing
Sales Management

By the numbers

+34%

repeat-purchase conversion

customer data

−2 hrs

on daily team sync

Easylim CRM

1 dashboard

for the whole team

2025 survey

Capabilities

Everything your team needs — already inside

Orders, marketing, warehouse, support — no tab switching.

01

Feature 01

Order Management

Manage orders directly via a Kanban board, control status and progress.

Order Management
02

Feature 02

Client Data

Enter client information directly into the relevant task.

Client Data
03

Feature 03

Content Management

Plan, launch, and analyze advertising campaigns and content.

Content Management
04

Feature 04

Analytics

Analyze team performance via a convenient dashboard and track workload.

Analytics
How it works

Order Processing Team

All requests in one place: managers see the status of each order, who handles it, deadlines, and priorities — avoiding confusion, missed clients, and duplicate work.

  • Customer Support
  • Managers and Business Owners
Order Processing Team
How it works

Marketing Team

Each member sees their tasks and interacts with them efficiently.

  • Content and Product Team
  • Logistics and Supply
Marketing Team

Deep dive

E-commerce ops — how to kill the chaos between Shopify, warehouse and support

5 chapters

Every DTC store past 200 orders/day has the same symptom: <strong>the team is living in three or four tools at once</strong>. Shopify holds orders, a spreadsheet holds stock, Slack holds return threads, Google Sheets holds the launch plan for the next SKU. Your ops manager physically can't answer "where's order #4821?" without switching tabs. Here's how to organise the order pipeline, inventory, returns and launches inside Easylim — and the moment your business has outgrown a light tool and needs an actual ERP.

01

Розділ

An order pipeline — from new order to customer review

Shopify (or WooCommerce, or your marketplace) shows order status — paid / fulfilled / refunded. But the operational status is different: "new → packed → shipped → delivered → reviewed". Between "paid" and "fulfilled" you may have 2 hours or 2 days depending on the warehouse, and Shopify won't tell you which.

In Easylim, create an "Orders" project with 5 columns. Each new Shopify order drops in as a card in "New" via Zapier or a native integration. Your ops lead sees the queue, pulls into "Packed" once stock is confirmed, then "Shipped" once handed off. The card has the order ID, customer, total, SKUs, address — everything you need without jumping back to Shopify.

SLA: ship in 24 hours — that's the threshold below which NPS drops fast. In Easylim, build a filter "new > 24h" (red badge), a Slack notification to #orders-stale, and a "delayed" tag with a reason (out of stock / payment dispute / fraud check) so you can analyse later.

  • Pipeline = operational statuses (packed / shipped), not a Shopify mirror.
  • Filter "new > 24h" = automated SLA watch.
  • Delay-reason tag instead of free-text comments — so you can analyse later.
orders · today
New
12
#4821$84

Anna K.

#4822$162

Mike R.

Packed
8
#4815$48

Oksana B.

#4816$220

Liam T.

Shipped
24
#4801$67

Nora P.

Delivered
51
#4780$129

Ivan S.

Reviewed
38
#4762$54

Sara M.

new → reviewSLA · ship in 24h
02

Розділ

Stock alerts and safety stock — so you stop selling what you don't have

The classic small-DTC disaster: a SKU is gone from the warehouse, but Shopify still shows "in stock" because the inventory sync runs hourly. In that hour, 12 orders come in — 8 of them get cancelled. Customers furious, rating drops.

Safety stock is the unit threshold that auto-flips a SKU from "available" to "restock now" and blocks new sales. For a bestseller doing 50 units/day, safety stock = 20-30 units. For long-tail SKUs, 2-3 is enough.

In Easylim, keep a separate "Inventory" board where each card = a SKU. Each card has a custom field "stock" (number), a "threshold" field, and an auto-warning badge when stock < threshold. Anti-pattern: keeping inventory only in Shopify admin and learning about stockouts from angry customers.

Big mistake — panic-buying "with reserve" after the first stockout. Three months later you're sitting on $200k of inventory, half of it dead SKUs. Look at sell-through (units/day) over the last 30 days and aim for 30-45 days of cover, not "a year".

  • Safety stock = 30 days of sales for bestsellers, 7 for long-tail.
  • Auto-block sales when stock < threshold — saves you from angry refunds.
  • Don't panic-buy — reactive overstock burns cash faster than the stockout did.
inventory · live
TS-BLK-MBlack tee · M
4
HD-GRY-LGrey hoodie · L
0
CP-REDRed cap
42
in stock
BG-CNVCanvas bag
18
SK-WHTWhite socks
76
in stock
3 SKUs below safety stock · auto-PO ready
03

Розділ

Returns flow — why self-serve saves 2 hours of CS per return

DTC brands underestimate the cost of a return: it's not just refund + shipping, it's also 30-40 minutes of support work (confirm, issue label, receive, inspect, refund, update stock). At 50 returns/week that's a full-time person.

Self-serve returns: the customer initiates via a form, a bot checks eligibility (bought < 30 days ago, not a sale item, not visibly worn), generates the label via the carrier / Shippo / Stripe API. CS only steps in for edge cases (out of return window, damage claim).

In Easylim this is a Returns board with 5 stages + automation: request → auto-validate → label → received at warehouse → refund. Each step shows how long it took and where it stalls. The metric to watch: average cycle time. If it's over 5 days, something's broken (usually the "received at warehouse" step, when staff don't scan inbound parcels on time).

  • Self-serve handles 70% of returns — frees CS for the hard cases.
  • Average cycle > 5 days = the bottleneck is "received at warehouse", not refund.
  • Track return rate per SKU separately to catch problem inventory.
return · #4821 · denim jeans

Request

customer · self-serve

14:02

Reviewed

CS · Maria

15:18

Label sent

auto · carrier

15:19

Received

warehouse · QA

Refunded

Stripe · auto

avg cycle · 3.2 days70% auto-refunded
04

Розділ

Launch plan for a new SKU drop — D-21 to D-0 without surprises

Launching a new collection isn't "shoot photos and add to Shopify". It's 15-20 tasks across 4-5 teams: photography, copy, PDP build, email segmentation, paid ads, PR/influencer seeding, warehouse (packaging), CS (prep response macros).

A 21-day countdown template works reliably: D-21 photos, D-14 copy, D-10 PDP, D-7 email teaser, D-5 influencer seeding, D-1 ads live, D-0 launch. Each task is a card with assignee, due date and a "what to ship" checklist.

In Easylim this is a project template — clone it per launch, plug in the D-0 date, every deadline recalculates. Anti-pattern: building each launch from scratch. Five launches in, you have the same structure with different SKU names — turn it into a template.

  • Launch template = 21 days, 7 stages, 4 teams.
  • Clone the template per SKU drop — never start blank.
  • D-0 isn't the "launch date", it's the day customers can actually buy.
launch · new SKU drop

Winter capsule · 8 SKUs

21-day countdown · cross-team

3 / 7 done
Product photoshootAND-21
Listing copy + SEOMKD-14
PDP build (Shopify)DVD-10
4Email teaser · segment ACRD-7
5Influencer seeding · 12PRD-5
6Paid ads live (Meta)ADD-1
7Launch + Slack alertPMD-0
05

Розділ

When Easylim isn't enough — and you should be looking at an ERP

Easylim is a tool for DTC and small/mid e-commerce: an operational pipeline, team coordination, lightweight stock monitoring. It doesn't replace accounting, doesn't run a general ledger, doesn't consolidate multiple legal entities.

Rule of thumb: up to 50,000 orders/month or 5,000 SKUs per legal entity — Easylim handles it. Beyond that, you hit cases where an ERP (NetSuite, SAP, Microsoft Dynamics) is the right answer. If you've got 3 entities across 5 countries, wholesale to 200 retailers, and 3 fulfilment partners — that's no longer a task-tracker problem.

Realistic setup for a scaled business: ERP for finance and warehouse accounting, Easylim for the team's operational pipeline (launches, marketing, CS, content). Integrate via API/Zapier — order statuses sync, but the team doesn't "live in the ERP" because that hurts.

If you haven't outgrown light tools yet, but already have 5+ people in ops — look at dashboards for management overviews and finance ops for AP/AR. Often "we need an ERP" really means "we need a real pipeline for our team".

  • Up to 50k orders/mo and 5k SKUs per entity — Easylim fits.
  • Beyond that → ERP for finance, Easylim for the team's operational layer.
  • Don't confuse "we need an ERP" with "we need a pipeline".
easylim vs heavy ERP
easylim
lightweight · DTC
  • + live in 2 days
  • + Shopify + Stripe out of box
  • + fits 1k–50k orders / mo
  • no full GL / fixed assets
NetSuite / SAP
  • + multi-entity GL
  • + wholesale + retail + B2B
  • 6–12 mo rollout
  • $50k+ / year

< 50k orders/mo · easylim · else · ERP

Quick takeaways

  • 1Order pipeline with operational statuses (don't mirror Shopify).
  • 2Safety stock + auto-block sales — stop selling what's gone.
  • 3Self-serve returns absorb 70% of the CS load.
  • 421-day launch template — clone it, don't invent each time.
Integrations

Plug into the tools you already use

Easylim connects to the apps your team already lives in.

  • Shopify
  • Stripe
  • Google Analytics
  • Mailchimp
  • Slack
  • Zapier

Frequently Asked Questions:

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E-commerce business: manage orders, marketing & analytics | Easylim